

Red Balloon helps businesses spot where time and money are leaking - and build smarter workflows with AI, automation, and by connecting the systems already running in the business.
Not an off-the-shelf tool and not AI for the sake of AI. We start from the business problem and design the solution that will drive the biggest, most meaningful improvement.
AI systems, automations, and smart workflows built for businesses and companies to solve real problems.
Turning thousands of unstructured WhatsApp conversations into actionable business data
An AI engine that analyzes conversations in real time and classifies them into a clean database
Tens of hours saved every month, with far fewer human errors
Heavy load screening and reaching out to hundreds of relevant candidates
An AI system that screens resumes and runs personalized outreach flows
20 hours saved every week and a much smoother hiring process
Onboarding a new customer meant tedious manual processing of notes and recordings
A system that processes text, audio, diagrams, and images into an operational summary and task list
An immediate handoff from sales to delivery, with maximum accuracy
Valuable time wasted on calls with the wrong leads
A smart, dynamic questionnaire that reacts to answers, spots strong leads, and books meetings hands-free
50% fewer sales calls that never turned into deals
Slide the controls and see how much you could save with smart automation
* Assumes 70% efficiency gain from automation and 52 working weeks per year
A short, simple process that takes you from an initial conversation to a system running in your business
A short, free intro call. We'll talk about the business, what's on your mind, and see if there's a fit.
A focused discovery session designed to quickly understand how the business works, identify the key challenges, and pinpoint where AI and automation can create the biggest change.
We don't try to transform everything at once. We prioritize opportunities and pick a starting point with the right balance of business value, time, and cost.
We build, test, and iterate with real processes and real data. In most projects a first working version is ready within a week or two - so you see the change well before everything is perfect.
New AI models, automation tools, and capabilities appear all the time - so I don't force a single stack on every client. For each project I pick the tools that fit the task and blend AI, automation, and custom development to match what the solution truly needs.
Which systems can be automated? Honestly, almost anything. These are the familiar tools you already use every day - and suddenly they talk to each other and do the work for you. It almost feels like magic.

I'm the founder of Red Balloon - a boutique automation and AI agency. After 15 years in tech, including a decade building AI at startups and large companies like Booking.com, I went independent to help business owners and organizations build precise, effective, and tailor-made automation and AI solutions.
I bring a personal, technical, and approachable style, and I believe every process has a smart shortcut. I'm here to help you find it, to show you that automation isn't scary, and to show you the huge value it can bring to your business or organization.
I bring a rare mix of technical depth with creative, human thinking. I speak code, I speak data - and I also speak plain, clear language. Every process I build is tailored to your exact needs, with no unnecessary off-the-shelf solutions.
15 years of building systems and leading teams in tech - now working for your business
Building autonomous agents that understand language, analyze context, and make smart business decisions. Not just a chatbot - a digital brain for your business.
Leveraging my Data Scientist background to design workflows grounded in accurate data analysis, connecting complex systems and preventing human errors.
Turning your organizational knowledge (documents, recordings, emails) into an interactive knowledge base that lets AI retrieve and analyze information in seconds.
Want to move things forward? Save time, money, and headaches?
